R+D: 2009 New Product Development Survey

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R&D expected to hold the line, even in recession

Despite challenging economic forecasts for 2009, more than half of respondents to Beverage Industry’s annual Product Development Survey expect their research and development budgets to remain in line with last year’s spending, and more than one-third believe they will see an increase.
 
Beverage Industry’s New Product Development Survey was conducted by Clear Seas Research. Visit the link below to view the entire article and rsults from Clear Seas Research.

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